A few worthy books on American Advertising.

Soap, Sex, and Cigarettes: A Cultural History of American Advertising
Juliann Sivulka

Culture Jam
Kalle Lasn

What a Character: 20th Century American Advertising Icons
Warren Dotz and Jim Morton

Twenty Ads That Shook The World: The Century's Most Groundbreaking Advertising And How It Changed Us All
James B. Twitchell

Home Front America: Popular Culture of The WWII Era
Robert Heide and John Gilman